What profession combines advertising and IT?

Question

Career in IT

I do web development, take courses, self-study, etc. But by profession in the diploma I am a specialist in the field of advertising and public relations. Is there a profession that combines web development and advertising?

Answer 1

systems for optimizing rtb for example

Answer 2

Among Internet marketing specialties, SEO is closest to IT. Marketing directors work more with advertising services, or with creative banners, and statistics services than with a website.
SEO specialists work more with the site, with content, with loading speed, with templates, with tags, with site structure, with the server ( htaccess , redirects, etc.) development. As a result, for my office I am writing a service for automating SEO reports on Laravel (Php), and along the way I am doing something on client sites, compiling an article, fixing something in the code, etc.
But seo is dying, before it was easier, cheaper and faster to manipulate search results, but now the algorithms have "smartered", and the result comes in one, or even two, hence the dissatisfaction of customers, the refusal of seo services, or the reduction of budgets, because " lottery". Hence the decrease in salaries in seo, layoffs, as clients refuse, etc.

Answer 3

Computer graphics and animation. Very advertising direction in IT!

Answer 4

Internet marketing and web development often intersect, but not so much.
I have good skills both there and there, but I regret it a little, now I think that it would be better to focus on one thing.