How are sites filled with people?

Question

Marketing

Hello.
Take for example freelansim.ru or for example a bulletin board. How are they filled? Indeed, at first, no one knows about the site, respectively, they will be empty. Are fake accounts and ads being created or otherwise?

Answer 1

Every project is different. But in general, projects like freelansim.ru are unlikely to follow the path of fake. Rather, a massive advertising campaign, especially since freelansim has its own powerful platforms for this.
At the moment, the cost of the project in terms of marketing development can have a ratio of 2 to 98. It is possible to make an interesting project (software part) for relatively little money, but marketing costs $ 100,000 or more. Just because of the need to attract the target audience in a short time.