How and on what principle does the implementation of advertising on a Wordpress site work?

Question

Marketing

I am interested in the process itself, for example, how will I receive income from this, what are the ways to connect advertising to the site and how to choose the size and place for it? I will be very grateful for the answer.

Answer 1

what are the ways to connect advertising to the site

We install a plugin that supports the selected advertising network and indicate our data there.
Income for impressions/clicks will be visible in the personal account of the selected advertising network, withdrawn to the account, card, etc.

Answer 2

In modern realities, the only adequate approach is to conclude an agreement with an agency.
You will be provided with a js code that you just need to insert into the site and the rest (advertiser search, audience analysis, targeting, etc.) is no longer your problem.
If you want text ads: Yandex.Direct
If interactive/video: Adfox (Yandex), MyTarget (mail.ru) or NativeRoll

Answer 3

You choose the size and place for advertising with your brain and embed it into the template