Why does the price of the target increase sharply with an increase in the YAN rate?

Question

Yandex.Direct

Why such an inadequate change in the price of the target with an increase in the rate?
screen:

Answer 1

with a higher price, you get more impressions (including non-targeted ones), your clickthrough price has doubled (which means that the cost of the goal has doubled due to this), and there are 3 times less target visitors - the total cost of the goal is 6 times increased.

Answer 2

Garbage traffic has gone, see the report on search queries, if you have a pk on the search, or the report on sites if you have YAN. In the first case, minus the slag, in the second, cut down bad sites. And in a couple of days you will swim in the leads