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What is the difference between internet marketing, traffic arbitrage and targeted advertising?
Actually, the point is in the title. And is it worth separating the concepts of "mobile advertising" and targeted advertising?
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Internet marketing is a broad concept, it is considered a set of actions for online promotion. It is usually divided into subspecies according to the place of application: SEO, SMM, PPC, and so on.
Arbitration is the redirection of traffic. First, this traffic needs to be received, and they do it (including) with the help of targeted advertising (but not only).
Target is a subtype of advertising that uses complex settings to narrow the audience. It can be mobile , content, social. networks and others.
Target and mobile should be separated, because:
do you write an essay or invest money?
if the loot - naiput in any case
The difference in the definitions of these words
Read them on Wikipedia
Why is there a handbrake in the car if there was a carburetor under the hood?
The obvious problem is that you didn't understand the entities at all. There is no base, when it will be - there will be exact questions. It is not clear to me where the essence of "mobile advertising" came from.
Dare! You will succeed.
Online marketing is the use of the internet, mobile devices, social media, search engines, and other channels to reach consumers.
Traffic arbitrage - directing a mass consumer to an online offer - (pour on an offer).
Targeting - advertising is looking for a target audience among consumers and offers it what it is looking for.
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