What are the benefits of CRM?

Question

CRM

What organizes and structures the CRM system? Why is regular mail not enough?

Answer 1

Automatic maintenance of the customer database, analytics, acceptance and processing of orders...
Especially when several people work with customers (between whom there must also be communication).
With a certain number of clients, mail will turn into an unsupported garbage dump of forwards and replays.

Answer 2

CRM - an advantage over what? CRM is primarily a methodology and philosophy, and then various software products that help to follow them. Like any methodology (a set of practices, rules) without understanding, they are useless. And it's not about mail or any other correspondence.

Answer 3

CRM automates the process of working with clients in a company. If your process is correspondence, then mail is enough.

Answer 4

1. Mail does not allow you to work together on one task and track someone else's activity without too much spam. Add access rights and statuses here (watcher, implementor, reporter, commenter). Add here the possibility of attaching files to the task, and not sending the attachment a hundred times back and forth.
2. Sorting by tasks and priority. If you even have 20 tasks in your mail, and 5-7 letters are written for each, how to figure it out? You will have to spend time. And in CRM 1 click and sorted, and looked at how much time has passed, and you can immediately see which tasks are critical.
3. Mail has only two workflows - write a letter, reply (reply to all) to a letter. CRM can have tasks, issues, epics, subtasks, bugs, stories. Everyone can have their own workflow, in which different groups of people with different rights participate. Everything is automated. (It is clear that at the same time CRM should be properly configured specifically for your business), but for most businesses, the default settings are practically suitable.
4. Go to the site of the same Atlassians Jira and see a couple of presentations.