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Is Landing Page so important for a future startup?
What are landing pages for? just to collect interested users? The necessary functionality is still not there, who needs these beautiful pages?
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You're probably a techie to the core if you think that everyone cares only about functionality.
You started a startup. Cool. Are you sure that someone needs it? Testing at the idea stage saves you a lot of money, my friend. Further. Your project should look beautiful, stylish, fashionable. And if now there is a fashion for landings, then you need to build this fashion into your model.
In general, you can talk about it for a long time, but it has already been procrastinated a thousand times.
As far as I understand, they can be done quite quickly (from a couple of days to a week), spending a minimum of money and effort, and then start up traffic and collect interested users. Firstly, it will be possible to somehow estimate the potential audience (how many people will actually go and use it). Secondly, at the time of launch there will already be someone to whom you can spam "warmly" (and this will not be considered spam) and invite to an open project, you will immediately receive the first customers. Thirdly, there is a chance to hear some wishes from those who responded and, if there are some frequent wishes, to realize them.
In general, just convenience, no more, no less.
You can check it empirically - I recently got into making landings, and I like it, even on weekends I fiddle with them as a vacation. So I can make a couple of startups for free.
First of all, I am interested in the ability of startup initiators to work on a landing page, the ability to quickly provide information and answer questions.
And secondly - the opportunity to get an answer to the original question - will this be of any use?
Moreover, a landing page can be not only with the sale of startup services, but in general - a project website, a la presentation (although presentations are now much easier to convert to HTML5 and use it to find investors).
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