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artteminem2014-06-26 16:00:03
Google Analytics
artteminem, 2014-06-26 16:00:03

Is it possible to track late conversions using UTM tags?

Good afternoon.
Is it possible to track late conversions using UTM tags? I have advertising campaigns in Yandex.Direct. All ads in links have UTM tags. Conversions from "Internal referrals" often began to appear in the metric. At the same time, UTM tags are not always recorded, but I am sure that the conversion is from the RK, since we are not yet in the search results. Question: How long do UTM tags live in a session? A couple of examples.
Example 1: The user went from RK to the site (Link with UTM tag). Looked at the site and closed the browser. The next day (or more), he opened the browser, along with closed tabs (including the tab with our site) and made an order. Will the UTM tag and primary source be visible in this conversion?
Example 2: The user went from RK to the site (Link with UTM tag). Looked at the site, the user's activity on the site is interrupted for more than half an hour, but the user does not close the browser window. After resuming activity, it commits the conversion. Will the UTM tag and primary source be visible in this conversion?

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Dmitry--k, 2016-03-22
@Dmitry--k

You can try to use utm_nooverride, you will only record the label of the first visit for users. and conversions will be tied to it.

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