Is it hard to get the "Google Partner Badge"?

Question

Google

More precisely, a certain company with such an icon offers us contextual advertising and SEO promotion services. All this costs about a thousand dollars without an advertising budget per month. Is it worth your money? Link to their badge:
https://www.google.com/partners/agency?id=4220460125

Answer 1

https://support.google.com/google-ads/answer/90292...
the icon means that there is at least one person in the office who understands how not to blow the advertising budget into the pipe. Not related to SEO.

Answer 2

Complicated. To get Google Partners, you need to pass a lot of tests. But it's worth it, as you won't have more confidence in the customer.

Answer 3

Google explains in detail:
https://support.google.com/google-ads/answer/90288...

Answer 4

>> Whether it's worth the money,
it primarily depends on the advertising budget, if it's less than 10%, then it's acceptable, if it's more than 20%, it's definitely not.
the mere presence of badges shows that people at least bothered to get them and nothing more. I would rather look at the presence of a personal certificate from a person who will directly deal with your project. and it is natural that there would be such a person, and that you could work directly with him without managers.
ps on advertising - if you work with VAT, then you need to make sure that everything is reimbursed to you, and not to the agency :) and if without VAT, then you can look for agencies that can "save".