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How to exclude a fractional number (with a comma) in Yandex.Direct? Those. how to put it in negative keywords?
Those. support told me it's not possible. You never know, suddenly the employee made a mistake.
The problem is that direct perceives a comma as a separator of negative phrases, no matter if it is in quotes or not.
Eg. we have size 3, but no 3.5 - how to exclude 3.5? And it is better to exclude "3," altogether.
Is it possible?
Because now our ad with a size of 3 is shown for a query of 3.5, people don't click, the CTR drops, the price goes up.
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Yandex does not take into account commas, periods and other punctuation marks, so you cannot exclude them. For him, "size 3.5" = "size 3 5".
You have two options:
1. Add all other numbers to the phrase with the indicated size, for example:
kitchen 3 meters -1 -2 -4 -5 -6 -7 -8 -9
This will work reliably.
2. Less reliable (I'm not sure that it will work clearly in your case), but a more accurate option.
kitchen 3 meters -[3 1] -[3 2] -[3 3] -[3 4] -[3 5] -[3 6] -[3 7] -[3 8] -[3 9
] cases, it is the order of the numbers that is taken into account and the fact that there are no other words between them.
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