How to determine that an online store operates in Russia?

Question

Law in IT

There is a store in the .com zone, servers in several countries (not in Russia), several languages ​​(including Russian). The store does not emphasize in any way that it works in Russia. He works all over the world, sends goods by mail. It just has a Russian version.
Can the regulator get to the bottom of such a site regarding the storage of personal data of Russians? If yes, then it turns out that the indicator of "work in Russia" is the Russian language?

Answer 1

the indicator is the client's residence (address) or indirect indicators (IP address, bank card, declaration)
can get to the bottom if there is something to take
from them, too, estimates and spending limits