Why doesn't the compiler skip Unicode?

Question

C++ / C#

Hello! For undertakings in WINAPI, it was necessary to study Unicode, its types and code writing:

#include <Windows.h>
#include <iostream>

using namespace std;
int main(void) {
  CHAR * c = "ANSI STRING";
  WCHAR * wc = L"Строка юникода";

  cout << wc << endl;
  cin.get();
}

When I try to compile the example, I get this:

main.cpp:7:15: error: converting to execution character set: Illegal byte sequence
  WCHAR * wc = L"Строка юникода";

Please explain why

Answer 1

In the project settings on the GENERAL tab there is a CHARACTER SET parameter that indicates in what encoding the program will be compiled:
What do you have there?

Answer 2

char, wchar_t instead of WCHAR.
std::wcout to output unicode characters.
And it may be necessary to change the locale of the console, but it's better to google it, I'll write it wrong from memory.

Answer 3

If I were you, I would use the standard wchar_t and output the value to wcout.
Well, it might be worth tweaking the compilation flags for WCHAR This flag seems to be /Zc:wchar_t.