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When an advertising company is suddenly canceled
You have agreed that you will conduct an advertising campaign for one organization in a popular community on LiveJournal. The goal is to draw attention to the upcoming event, i.e. deadlines are specific and visible. On day X, everything hung - what to do? Explain that it is not your fault, try to focus on other social media?
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I'm for reputation! With bad recommendations and reviews, your ceiling is very low, and some projects are completely unattainable.
My colleagues and I found ourselves in a similar situation. Therefore, my nerves around this ddos with LJ also play a little trick.
We offered the client 3 options:
a) we put pressure on other social media;
b) we provide additional services (for example, we wrote a thematic article for Wikipedia);
c) offered to shift the advertising campaign for a few days.
As a result, we decided to implement a little of each item.
The main thing in this situation is friendly communication.
Write to the customer like this: due to circumstances beyond our control, “so-and-so” happened, but in this case we offer you the following options for solving the problem, what do you choose?
I think the client will understand you if you explain everything. LiveJournal is dead, even if you manage to run a campaign there at some point, it's money wasted.
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