What to do with erroneous traffic on the site?

Question

Search Engine Optimization

On my site, most of the visits are people who came by mistake (this is due to the fact that the domain name is the same as that of a well-known company). Moreover, there are an order of magnitude more of these visits than those who came, as they say, "at the address." non-commercial site. Naturally, they immediately leave.
What to do with it?

Answer 1

A large percentage of failures negatively affects behavioral ones. It is better to transfer the site to another domain.
And sooner or later, representatives of a well-known company will contact you and ask you to give them a domain.