What specifically needs to be done to bypass existing sites in the issuance?

Question

Google

So many theories heard about SEO. All SEOs pour water, talking about the usefulness of the site, internal optimization, uniqueness of content, domain age, presence or absence of links, and so on ...
It is not clear how to evaluate competitor sites: like h1 and title are bad, the content is partially unoriginal - they are still in the top!(
I am currently in the process of creating 3 sites.What should be done with the page/site so that they would be in the top 3 according to these keywords, bypassing the sites that are currently in the search results?
1 site (dentistry)
One of the keys: dental prosthetics
Region : Krasnoyarsk
2 site (Pawnshop)
One of the keys: a loan secured by a car
Region: Krasnoyarsk
3 site (sale of auto glass, keys = glass + car brand)
One of the keys: Prior windshield
Region: Russia

Answer 1

Wow, what a club of SEO haters gathered here in the comments!
I hasten to disappoint you, but there is no universal recipe , because. site site strife. Even if you create 5 sites in the same topic with similar content, they will all rank differently.
Do you want a specific working circuit without "water" and other things? Please - "Develop the site for users" (c). Need an instant result - there are networks of contextual advertising.
SEO - first of all, improving the characteristics of the site and work based on an analysis of the needs of the target audience, taking into account existing competitor sites. This is not some kind of dancing with a tambourine, but a very specific list of actions, after the implementation of which one should expectimproving the visibility of the site for relevant groups of requests.
And yes, the result does not come immediately, but gradually - depending on the competition in the subject. Those. it is unprofitable for fly-by-night companies to wait for organic traffic, developing the site using white hat methods.
In SEO, you can actually find tons of scammers and low-skilled optimizers, but this is found in almost all areas of human activity. To reduce the risk, look for experts in the reviews of acquaintances, make contacts and follow the advice of the search engines themselves in this regard, for example: link to the advice of Google .
As long as there are people who believe in fairy tales about "bringing to the top 3 in a month" even without the participation of the customer, they will still be bred for money. I never get tired of repeating that the position of the lion's share of SEO service customers in the post-Soviet space is to get rich without significant investments, like "And I'll give 5k rubles to a SEO specialist so that in a month my site will be in the top and bring me millions. And if it doesn't bring me I will consider them all bred."
Many adjust and tell the customer exactly what he wants to hear , although this will not be true.
A good service with all the audits and research takes quite a lot of time, so an experienced specialist cannot be cheap, unless he is an altruist. Addressing newbies,you should expect results equivalent to the cost of their services.

Answer 2

So many theories heard about SEO. All SEOs pour water, talking about the usefulness of the site, internal optimization, the uniqueness of the content, the age of the domain, the presence or absence of links, and so on ...
This is all not really water ...)

Answer 3

1. You need a lot of text pages (+ images with alt and title) on your topic with "keys".
2. Micro markup (micro tags).
3. Relevant titles and page descriptions in page title tags
4. Social. tags, social page link exchange widgets.
5. Registration in all search engines, installation of counters.
6. Links to thematic sites and forums,
7. Creation of groups in social networks. networks and their maintenance (communication with users).

Answer 4

Nothing. In a region like Russia, decisions are made by assessors manually.
And so as not to engage in nonsense - go to competitors, look at them and look for what they already have from useful functionality and what is missing.

Answer 5

Links, links... Now, the main thing is not to run into Minusinsk !
And all the water from SEO climbs only because it is very easy to breed beginners for loot, because they do not understand promotion at all. And the point is to simplify the code and structure of the site, register with webmasters and correct texts.

Answer 6

if the content is not unique, then IMHO - you need to buy links
, this is the only thing that, according to my observations, really works.
In general, all these SEO tips are water.
I have an ad site .
The content is unique (I don't parse anyone), pages in Yandex = 14k. PR=4, tits=30 domain - 5 years
pr-cy.ru/a/adverts.ru
I now entered the query "site of free ads"
My site is at 7! page
What's on the second? We look at one of the sites - salese.ru. 700 pages in Yandex, NO puzomerok, domain -4 months
pr-cy.ru/a/salese.ru
My site is in the top for the request "post an ad without registration". And all why? And because I bought links.
Bottom line - all these PS recommendations do not work at all. Buzzers don't work. It's not at all clear how it all works. SEO is a myth.

Answer 7

A good SEO checklist: www.seochecklist.ru Of
course, there are no step-by-step recommendations, but perhaps it will facilitate further searches.

Answer 8

1. Optimize the site
1.1. Optimize Title - keywords closer to the beginning of the line. Make the title readable and attractive, medium length - 70 characters
. 1.2. Optimize H1-H6 Headings - natural human heading with keyword entry.
1.3. Write/order good human texts with the occurrence of keywords in different word forms, the main rule is the naturalness of the text and the reasonable use of keywords so as not to harm readability.
1.4. Write phrases with keywords in alt="" pictures. This will help not only optimize the site in organic search results, but also in the search for images.
1.5. Link internal pages, it would be good to make the keyword in the link to the page correspond to the content of the page. Place blocks of links "Read also", links to other products "Buy with this", etc.
1.6. Help the search engine with indexing - CSS and JS in separate files, it would be nice to make a valid code.
1.7 Make the site so (design, layout, content - in aggregate, but content is a king) that you want to share a link - for example, organize a section of articles on the subject of the site. The professionalism of the articles will help to form the image of the company as professionals in their field. Pay maximum attention to the relevance and usefulness of the content and the offer itself. For example, normally people approached the issue of noskof.ru- the offer is clear, the price is tasty, the bonus is useful, the product is described appropriately.
1.8 Optimize the engine and server to increase the speed of page generation and return - PHP accelerators, GZIP compression, cache, etc.
1.9 Make the layout adaptive and check how Google evaluates the convenience of the site for mobile users.
2. External manipulations
2.1. Select regions in Yandex Webmaster and Google Webmaster
2.2. Claim your rights to unique texts in Yandex Webmaster.
2.3. Register your site in Yandex, Rambler, Mail.ru directories.
3. Links
3.1. Organize an easy way to share links to pages on social networks. Uptolike for example.
3.2. Order the publication of press releases on high-quality sites with a link to your resource.
4. Updates
4.1. Update the site once in a while, add articles for example, update news, portfolio - whatever, but search engines love live sites.
5. Behavioral factors
5.1. Make the site interesting, interest the visitor to stay longer and see more pages.
6. What not to do exactly
6.1. Spam the text with keywords and overdo it in internal optimization.
6.2. Massively and mindlessly buy links.
6.3. Bulk purchase of duplicated articles on low-quality resources.
6.4. Automatically and thoughtlessly promote in social networks on commentator exchanges.
6.5. Tweak behavioral.