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Roman2015-06-23 20:27:15
Project management
Roman, 2015-06-23 20:27:15

What literature, examples, templates are there for budgeting a startup project?

Hello everyone, I am looking for an example of an estimate for a startup to participate in the competition.
As I understand it, in addition to the expense item for hiring staff (developers, designer, layout designer, marketer and other specialists), you need to detail material costs, such as hosting, furniture, office, advertising.
The plan is needed more or less simple, not a financial model. Tell me what to push off.
What would you advise a techie to read about Cashflow, KPI, ROI? I understand that such work should be delegated, but there are some introductory books for a general understanding.

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Viktor Vsk, 2015-06-23
@romanpostovalov

I think if you are a techie, then it is a detailed miscalculation of all the options where you need to invest money - hosting, advertising, office ... - you should already be able to draw up
But a specific expense item (outdoor advertising or context) - in any case, delegate. Accordingly, 30-50% of the responsibility for the amount required for certain expenses (advertising, for example) should be borne by the appropriate specialist.
It is economic terms that are unlikely to be useful to you, in my opinion. It seems to me that it’s enough to read the definitions on Wikipedia, and the rest in our time still depends too much on the situation and the human factor, and formulas and laws are rarely used, especially in microeconomics and even with such a fun macroeconomics.
But what a startup needs is marketing, probably even more than the technical part.
Here I can advise from the fundamental - Fundamentals of Marketing (Kotler), a thick book of 600 pages, if you have dealt with business from any side - most will seem like water and non-working in our time, but it is systematized pretty well nevertheless.
But from the modern and, as they say today, motivating, here's what's good:
The Bootstrapper Bible (Seth Godin)
The Purple Cow (Seth Godin)
The Pumpkin Method (Michael Mikalowitz)
Startup without a budget (toilet paper businessman) (Michael Mikalowitz)
Marketing war (Jack Trout)

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Vov Vov, 2015-06-24
@balamut108

Roman, good afternoon. Let's sort through everything that you wrote in the question:
1. An example of a project estimate.
2. Simple plan (not a fin model).
3. Cashflow, KPI, ROI.
For steps 1-2, use the Business Model Canvas. For a Startup, money is important, but even more important is a holistic understanding of what you are going to do, including work with suppliers, logistics, and so on. Because the setup will be where you do not expect it at all.
Section 3 deals with management accounting. At the current stage, I would not bother myself, because without understanding your startup in dynamics, any forecasts will be false. Do it at least 3-6 months later.

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