What is the name of the person who deals with the effectiveness of advertising on the site (YAN, AdSense + looking for new advertisers)?

I

Ion Gilea2018-05-11 14:37:38

contextual advertising

Ion Gilea, 2018-05-11 14:37:38

Hello,
Who knows the name of the person who is engaged in the effectiveness of advertising on the site (YAN, AdSense + looking for new advertisers)?
Responsible for the profit of the site with advertising.
Thank you!

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2 answer(s)

V

Vladimir Solntsev, 2018-05-11
@vladdimir

Marketer or marketing specialist, also: advertising manager. Anyone who deals only with contextual advertising is a directologist.

A

Anton Kiselyov, 2018-05-14
@zamboga

Options depending on your tasks:
Marketer, director, context specialist.
Comprehensively (website + advertising + analytics): lead generation manager, lead manager.