What is a turnkey website?

Dmitry Anisimov2019-01-22 18:43:38

Freelance

Dmitry Anisimov, 2019-01-22 18:43:38

Does this include SEO?

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8 answer(s)

Mikhail Proskurin, 2019-01-22
@mixail_fet

Finished product that is ready to launch:

Design
Copywriting
Layout
Programming
Promotion (optional)
Production.

Maxim Timofeev, 2019-01-22
@webinar

Not every project needs promotion, of those who need promotion, not everyone needs seo. So no rather than yes.
But in practice, more often as Sanes said :
I can draw an analogy. Turnkey house renovation, does it include furnishing? Logically yes, but in practice no. But then, logically, the cognac in the refrigerator and the girls in the bath also come in. Here also. If not discussed, then not included. Otherwise, you can go far and micro-markup will go, the presence of a rest api, an rss channel and other optional things that are negotiable in practice.

Sanes, 2019-01-22
@Sanes

How to agree

Oksana ..., 2019-01-22
@deniz1983

"Turnkey", as a rule, means a completely ready website + domain name + hosting. At the final stage, the customer is still taught how to enter the site in the admin panel (if there is one), it is discussed again how to pay for hosting and renew the domain name.

Puma Thailand, 2019-01-22
@opium

Well, here's a finished site for you at the output, you do the design layout of the backend yourself
Seo is not included

Marty McFly, 2019-01-22
@alex_shevch

A turnkey site is exactly what is described on the site where you are looking at this offer. For all web studios / freelancers, this may be completely different.
So, if it is written there that the promotion is included, then it is included, if not, then it is not.

EYPPNM, 2019-01-22
@EYPPNM

No, "Turnkey" does not include any promotion. What are you. It costs space money. Sometimes 10,000% of the cost of the cost of the technical side of the project. The maximum that can be included in this is registration in search engines. Even the most repulsed tightly customers understand this themselves, and they do not need to be explained that it costs money. Those who are not particularly versed in the Internet even understand this. With only one amendment, organic issuance is only for backward posts. Soviet markets, in the West it is more profitable to pay $ 100 for 1 click to attract a client than to suffer such a rat fight, knocking out an underproject into a fierce, and often completely useless top. The service is paramount, not standing first in line with a piece of shit in a matchbox trying to sell it, but standing proudly first. CIS backward collective farm, marketing is generally undeveloped, at a level below the plinth. Nobody studies the desires of consumers. Everyone is randomly trying to soar to each other some kind of nonsense.

Dmitry Cherny, 2021-05-21
@dblackpro

I read the answers, I will insert my 5 kopecks for 16 years of experience in creating websites:
1. A turnkey website is when the client does not have a headache for the processes on the side of the web studio. Ideally, for the customer, he threw off his name, price list and phone number to the developer, and at the end he got a ready-made website.
2. SEO-promotion and advertising of the site, of course, is not included in the concept of "turnkey site". But here is the primary SEO-optimization of the site should be. But here, of course, the price of the issue is whether the client wants to get a really turnkey website, or is ready to put up with the fact that something will have to be done in the future himself.
3. Also, in my opinion, this should include site maintenance. Technical support, consultations - that's it. By email or chat, of course, no "let's talk on the phone".
4. It is important that the site is ready to receive traffic. "Lorem Ipsum" won't work. Content should be thought out and filled in initially. Otherwise, it is "hanging" and not "turnkey".
5. Before launching the site, it is imperative to conduct an SEO audit, perform performance tests and climb the site from different devices - a computer, laptop, tablet, mobile phone. This is in a simplified version, if it is not possible to test cross-browser compatibility through online services. Well, fix the jambs, if there are.
Since this is a very common question from clients, I recorded a detailed 15-minute video on all stages of creating a turnkey website: https://youtu.be/-SaYm3X2ngQ