What could be the reason, the site cannot get into the top 10 in any way?

Question

Search Engine Optimization

Hello! Please tell me what could be the reason the site can not get into the top 10 in any way? Here are the requests and positions

Answer 1

You have selected competitive queries for promotion.
They are claimed by aggregators, because queries are NOT geo-dependent.
And in order for your site to compete with them, you need to fix errors on the site + carry out external optimization (form a link profile).
Due to some internal errors
, there are pages without content, for example,
/noutbukov/
/stiralnyh-mashin/
/skupka-kompyuterov/
There should not be such pages, from the word at all.
Duplicate text in product cards
for example:
/product/stiralnaya-mashina-lg-18/ - original
/product/stiralnaya-mashina-candy-5/ - duplicate
/product/stiralnaya-mashina-lg-13/ - duplicate
If you compose the text "Description" in the product cards, then it must be unified by setting up auto-generation according to the template, or you can order the reproduction of texts using synonyms.
More internal optimization errors:

1. 22 pieces of 3xx redirect, the reasons for the appearance, which need to be clarified, but they definitely should not be.
   
2. 7 links with 404 response
   
3. Missing Dscription tags on 262 pages
   
4. 3 pages with two H1 headings
   
5. pagination pages not optimized
   
6. etc.
   

External optimization errors:

• there are less than 10 external links to the site and the anchor / non-anchor ratio is 80/20 (it should be vice versa 20/80)
  

In general, you need:

1. conduct an SEO audit of your site to identify errors and draw up technical specifications for a programmer, SEO specialist, admin and copywriter. And then execute these TK and check the correctness of execution.
   
2. After internal optimization, start compiling a link strategy and implement it within 6-12 months.
   

Answer 2

Given that this is a competitive request, the site itself will not come out on top
Do external and internal SEO

Answer 3

throw a present to the search engine that it somehow ranks with frames
, otherwise everything is VERY BAD
go to courses - improvements on the site are easy to do