The site does not rank in the search at all. Where did I make a mistake?

Question

Search Engine Optimization

Good afternoon, SEO gurus and aspiring professionals!
I want to ask the advice of experts, so to speak, to hear a view from the outside. Since I am convinced that I made mistakes when creating the site, but I can’t find them myself.
There are 2 sites that are "trying" to sell satin jacquard bedding:
Ganzola. ru - more than a year, main site
Postelnoe-bele-satin-zhakkard . ru - Launched a month ago for testing a site optimized for 1 key request.
But none of them bring any traffic from search engines at all. Wrote unique texts, placed H1-H4 headings correctly, added meta descriptions. For each photo I registered all the attributes, even for ordinary icons.
Compared with other sites that are in the tops of search results - half is clearly inferior in many respects, except that they are ancient and the behavioral factor on them is much better.
The site is made on WordPress, I use plugins:
All In One SEO Pack
WP-Optimize
WP Super Cache
Autoptimize
I would be grateful if you give "advice on the case".

Answer 1

Check out this article to make sure your site is visible to search engines.