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Suggest books on evaluating the effectiveness of interfaces
Preferably in Russian, but also in English. Web analytics, a/b testing, usability testing…
From those that I have already read, I liked UX design. A Practical Guide to Experience Design by Russ Unger and Caroline Chandler. But it is generally about the process, but I would like real cases, like Avinash Kaushik about web analytics , only in relation to interfaces.
There is also Improving the effectiveness of online advertising. Optimization of landing pages to improve the conversion of Tim Ash, but somehow everything is on top in it, but I want it in detail.
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Perhaps you need this book www.ozon.ru/context/detail/id/126954/
Although I doubt that someone interested in web interfaces has not read it.
Plus, Nielsen has a few more books with more specific titles, on the same ozone.
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