SmartScreen swore - received a Code Singning certificate, signed the program. Why does SmartScreen still swear?

Question

Malware

Received a Code Signing - StartSSL certificate for $60. I had to wait for a letter by mail for 19 days - finally, I waited.
I figured out how to create a pfx file and how to sign a program with it (and not just sign it, but even using a timestamp).
But SmartScreen still does not allow users to download the program - the same message appears "The program has protected your computer."
Although, for the sake of justice, now if the user clicks "Read more" and then agrees - now the second message comes out already normal - instead of "Allow to run a program from an unknown publisher" now "Publisher: xxx - allow launch?"
But how do you get rid of the "Windows has protected your computer" message? It turns out that Windows even swears at signed programs!

Answer 1

What Code Signing certificate do I need to get to sign code? - they ALREADY wrote to you there that the certificate of an obscure office will not be considered trusted. Especially if any crappy software can get a similar certificate.

Answer 2

So like StartCom (StartSSL) is not an obscure company. At the very least, they checked me very seriously before issuing a certificate. Even by mail, I had to wait 3 weeks before I received it, scans of phone bills, passports, etc. were not enough.
How then is the StartSSL certificate better than a regular self-signed certificate?
And how to prove that you are not a camel (that the software is not crappy)?