How to promote your products in Steam Greenlight, so that they would be accepted by users?

Question

Marketing

How do developers promote their games on Steam Greenlight?
1. What services are available for this?
2. What will you have to fork out for?
3. What forums, magazines, websites, etc. are there for this?
4. How did you personally promote your products?

Answer 1

Make a really interesting or unusual game. Write on the thematic (game forums, preferably a forum where the target players are sitting, for example, your game is positioned as a hardcore hack ala dark souls, look for forums related to this game) forum about this and if the game is really good, then they will see it.

Answer 2

Contrary to popular myth, just an interesting game is not enough, you need to work with the press, write letters to journalists, streamers and YouTubers. To get started, you can watch the reports on the links below.
Marketing Indie Games on a $0 Budget
Making Your First Game: Launching! - How to Market...
Unite 2013 - Marketing Sucks