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Muxailo2017-07-15 13:15:01
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Muxailo, 2017-07-15 13:15:01

How to manage the output of information by the search engine?

Hello.
There was such a question. I will upload the site to the host, and I don’t know how it will look in the search engine.
What will Google display what I selected on the screen? The first paragraph on the site...or the first h1??or what??
00b6332f984e45dda335e8400bb58d4b.png

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3 answer(s)
A
Alexander Pushkarev, 2017-07-15
@Muxailo

For this, meta tags are used.

<meta name="description" content="...">
<meta property="og:description" content="...">

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laxikodeje, 2017-07-15
@laxikodeje

The main elements of snippets: how to influence their form...

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Andrey Fedorov, 2017-07-15
@aliencash

What you have on the screen is called a "snippet". You can't control them directly. Depending on the search query, the search engine substitutes the most relevant (that is, the most relevant to the user's search query) part of the text of your page into the selected part of the snippet. And it doesn't have to be text from decription or og:decription. Working with snippets is important because a good snippet is the most attractive to the user, which means that the user is more likely to go from search to your site.

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