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How to bring your application to the TOP of Google Play? Or at least push it to the top?
Hello! I really want to do search engine optimization. I collected my game, bought an acc, everything including screenshots and everything else is done. Now I'm at the stage of filling out the main page of the application, where the name of the game, the full description and a brief description of the game are filled in.
In general, I have a couple of questions:
I found a couple of + - good search tags / queries on the subject of my game. As I understand it, you need to indicate the most frequent tags in the title and duplicate it several times in the full description of the game? (I noticed this while looking at the descriptions of popular games in the Play Market)
1. Did I understand correctly how it works? And I noticed that some of the descriptions are written in Russian, and some in English. This leads to the next question.
2.What language are the descriptions in? Or can you immediately write in the description field in both Russian and English?
3. If you write a huge description spammed with a bunch of frequency queries, will the game get more coverage? Is it worth it or is it not so easy?
Thank you very much in advance for your reply.
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The description in the store is displayed in the language specified by the user in the smartphone settings. If the required description is not added during publication, the main one, most often English, is used.
About a bunch of high-frequency queries - perhaps the game will be good, but, looking at such a description, the majority will immediately go looking further - the conversion will be extremely low.
You can bring to the top by contextual advertising and promotion in social networks. Promotion through streamers works well. But it takes money. And, of course, there must be a decent product.
It is also important to understand that success in the Google Play store is always a bit of a lottery. You can invest a lot of money and get nothing with a great game, or you can accidentally hook the audience with some nonsense without any advertising and quickly gain millions of installs.
How to get your app to the top of Google Play
ASO for games does not work.
Here are some of your queries. If there are more than 250 programs in the search results for it, then it will be so.
The first month you are somewhere in the early second hundred. If users didn’t like your app in 30 days of newbie boost (they didn’t vote with a ruble in in-ups), then fly out of the search depth.
If the request is someone else's (on mobile phones it shows an application card in a third of the screen), then
there is almost nothing to catch there. Even if there is no such clear leader, your audience share is not higher than 10% when shown on the first screen.
In general, you have one chance. Successful launch. Boost the first 30 days.
How to compete in a play without an advertising budget is not clear. CPI has long exceeded ARPU, which can be achieved by honest methods.
Place posts in TG, order reviews on some sites. Give users more chances to leave a positive review ;) For starters, it can push for a boost. Checked.
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