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How is the investment system structured?
Good day, google on this topic throws me at everything, sorry, shit. Are there any articles about this from people from IT? I am interested in the investment system, from which investors and the project itself profit. And where does the money come from when you don’t sell advertising on a web project ..
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To understand how a business is built and what investments are, I recommend that you familiarize yourself with the concept of a business model . The first thing investors ask and are mostly interested in is how the business works: what benefits it brings to people, what market it operates in, what are the costs of the business, what are the sources of profit, what are the current dynamics. Based on these data, the investor makes a decision to enter the business.
It should be noted that the majority of investors - especially in the West - are "speculators". When investing in a project, they do not expect direct income from it, but try to bring it to a certain new level (rather in terms of the volume of operations than in terms of profit) and resell their share for a lot of money. Those. for an investor, the current dynamics is always important, and not the final result. It is this dynamic that is being resold, not a ready-made business. The most important indicators by which the investor measures the dynamics in Internet projects are the growth of the audience and the growth of cash receipts from customers. Often, only the growth of the audience and understanding of where the money will come from in the future is important.
When we see that this or that project has attracted new investments, this just means that old investors have resold their shares to new ones. At the same time, the project most often remains unprofitable.
They earn either on advertising, or on paid services or on related products - that's all, there are no other ways.
Investor. Buys 50% of the company for $100,000 and when the company grows up, sells it to the next investor for $500,000 - that's the investor's benefit. Or he does not sell it further, but waits for the money from the profit to go.
As long as there is "traction" for the project (growth), advertising is often not hung, paid at a minimum.
Investments can be more conservative. My experience in gold has shown that it is possible to get a good profit on long-term investments, taking into account inflation. The only question is, are you willing to wait.
The same goes for investing in real estate. If you invest more than 100,000, you can return them in six months and get about 15%. But the main thing here is to invest in yourself in the form of knowledge. before entering the market. let's say real estate, you should prepare theoretically, you will always have time to squander money.
As e3 investment recently wrote in their community, that without checking the developer from and to, it is better to put money in the bank. And here I agree with them. So the first investment is still in yourself!
Read Moreinis.
This is such an investor in the Russian Federation, which is engaged in the promotion of this business.
He has many articles and interviews where he chews everything.
Money may not be taken from anywhere for years if the investor agrees to support the project all these years.
The investor is the owner.
He, like the founder, counts on profit (this is in the Russian Federation and Europe) or on resale (in the USA).
The difference is that the founder invests primarily his time, and possibly money.
And the investor - money and connections / advice.
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