How important is the "marital status" parameter in drawing up a user profile?

Question

Design

Hello everyone, tell me, what is the importance of the "marital status" parameter in compiling a user portrait? Or is it more of a situational setting?

Answer 1

Looking who processes the data. This does not apply to design. This is marketing.

Answer 2

Well, it can be important when you know that the product is only of interest to those who are ringed. For example, marketers have seen that double beds tend to be bought together and do not make purchasing decisions alone. Or the buyer is interested in different cars depending on whether he is married and whether they have children. Then it makes sense to talk with the buyer not only about what is important to him, but also to throw a couple of arguments for the wife / husband.
These are just examples, do not take them as reality.
Any data matters if you can use it (first, you know how to use it. Second, there is a place to use it). If you don’t know how to use them, don’t understand why you need them, what to do with them and how, then it’s better not to touch them. Make sure they are there and enough. Most importantly, understand that you won’t be able to become an advertiser based on the answers on the toaster.

Answer 3

The whole logic of forming the user's path is based on what he needs to show (marketing) and what should be convenient for him for everyday use (interface).
Accordingly, this item can be generally missed on a dating site, on VKontakte it has weight, and somewhere in tax registration forms and other bureaucracy it will be in first place in the nearest access. It's about managing your marital status, and about the opportunity (if necessary) to look at others.

Answer 4

A format for manipulating the visitor's consciousness when he absorbs information from the visual interface.

Answer 5

Here we need to look at additional researched numbers of users with different marital status.