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Alex Art2018-09-27 15:57:06
Yandex.Direct
Alex Art, 2018-09-27 15:57:06

How can I find out from Yandex.Direct the cost of a particular visit?

Good day! Here a visitor came to my site via a direct link. How can I record in the database on my website that a client came to me for such and such a request, for which I paid so much? In general, you need to find out from Yandex.Direct the cost of a particular click, but they don’t have such information not only in the API, but in the web interface. Only the average cost of all clicks per day %)
Thank you!

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2 answer(s)
D
Dimonchik, 2018-09-27
@dimonchik2013

the lip was rolled out
only with average statistics over a set of data

I
Igor MASA Avksom, 2018-09-28
@masa_avksom

It's very easy...
In the direct interface, the statistics has all the information, you need the "Search queries" tab if you want to see not only the key, but also the search phrase itself that the user entered and for which your key appeared. Or "Report Wizard".
You can also see all this in Yandex Metrica in the report that goes by default "Direct, summary"
There you can immediately see any analytics in the context of the key.
I also advise you to connect a metrics counter to the campaign so that you can see analytics on bounces, depth, and conversions of each individual key from the direct interface. Also very convenient.

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