How and to whom to offer your product if you have no money?

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Flifr2016-02-10 11:18:16

Marketing

Flifr, 2016-02-10 11:18:16

Forgive me for the overly general question. Six months was spent on creating an identification system that works faster and makes it easier to connect it to your projects, but after talking with investors many times, as I understand it, they are not interested in financing it, and therefore there is nothing left but to offer it directly, but just where to start?

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3 answer(s)

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Konstantin Nagibovich, 2016-02-10
@Flifr

Offer it to someone who needs it - it's quite logical. How - talk about the benefits that your potential client will receive. Do not load with technical characteristics, it is better to show the benefits (money, time, etc.).

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vm916, 2016-02-11
@vm916

take a database of companies or decision makers from target industries and call cold. When you call, offer a test period of 3-4 months and free integration.

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redakoc, 2016-02-12
@redakoc

Wow, what a complicated thing.
And what is it like for a potential investor to understand this, if he is not a pro in this area.
I think it's useless.
Investors are generally interested in projects that have either attracted a bunch of users or are already raising money.
You need to strain yourself (maybe take a loan) and start selling the system yourself.
How sales go - so you can talk with investors.