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Valery Efremov2014-07-02 20:02:19
Habr
Valery Efremov, 2014-07-02 20:02:19

Do ad views count when using AdBlock?

Do media ad views count with AdBlock?
After all, in fact, AdBlock first receives content on the client side, it turns out that it views it, and then cuts out the ads that it recognizes.
The question concerns both media advertising mail.ru and advertising on Habrahabr.
Rumor has it that 30% of users use AdBlock.
I am a potential advertiser. Thank you.

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3 answer(s)
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Puma Thailand, 2014-07-02
@opium

no, it is not taken into account
, in my profiler it is immediately shown that the content is being blocked and not loaded

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Nikita Gusakov, 2014-07-03
@hell0w0rd

Chrome and possibly other browsers have a Request API that allows any request, within the limits allowed for extension by domain, to be caught and canceled, for example. And AdBlock requests permission for all sites.
I haven't dug into the adblock code, but I believe that's how it works, passing each request through its base.

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Mikhail Derevyannykh, 2014-07-02
@Mishok2000

Of course, I'm not sure, but it seems that only clicks on ads are taken into account there. Although no, I'm sure. Those. if advertising is shown or not shown, then you do not pay money to anyone for this. You pay only for clicks.

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