Why write OBT?

Question

Electronic commerce

Hello!
More and more often I come across the term OBT. It is being used everywhere. The question arises: why use it?
Show users that the product is "almost" ready, but ready to use? Yes, it fits the meaning, but I am tormented by vague doubts that other "pluses" are hidden behind this term. Perhaps the use of this term removes some obligations, for example, financial ones.
I'll ask a head-on question : what will be the difference if I open an online store (service) with or without the OBT mark? Who can explain?

Answer 1

If so, then it's better not to write OBT at all, because it will tell that the service is still raw, this may scare users away.
It’s just that sometimes I see that some games, as they entered the OBT stage, never come out. Either everything is so bad with them and this is an endless MBT, or something lies behind it (taxes, financial obligations, guarantees).

Answer 2

If you open an online store marked OBT, then users will understand that errors may occur, and are more likely to report them. BUT for some users, such a mark may repel them from buying in an unfinished store.
The term is more often used in games, OBT exists for load testing of the game server.

Answer 3

OBT is designed to test the product under real conditions and by real people (the product itself does not have to be completely ready). This is its essence - to test the product in real conditions.