Why doesn't Google Analytics separate KMS and Search despite utm

A

Alexey2019-09-01 02:47:07

Google Analytics

Alexey, 2019-09-01 02:47:07

Why doesn't Google Analytics separate KMS and Search despite utm_source=kms?

In reports, he adds everything to the Google source, and search campaigns and display networks. Despite the fact that all KMS are marked as utm_source=kms
For yandex and rsy, it turns out to look at the statistics separately.
The most interesting thing is that he still records a couple of sessions out of hundreds in the CCM.

Reply

Answer the question

In order to leave comments, you need to log in

1 answer(s)

A

Alexey Denisov, 2019-09-01
@Nudnyj

You go to the Google Ads report in Analytics, everything will be divided there. The default is automatic tagging, not UTM tags.