Why does a customer not understanding Seo tell me what to do?

Question

Search Engine Optimization

Why does a customer not understanding Seo tell me what to do?
How to be?
What to do?

Answer 1

Better courses from good SEO firms. Although now SMM and mobile advertising are more promising ...

Answer 2

It’s better to forget and learn technologies, layout or something else real, and you won’t find money by studying constantly changing ranking algorithms.

Answer 3

Probably just Seo specialists do not sit on the toaster, but work hard!

Answer 4

If you know better than the Customer what to do, you need to justify it with arguments.
Once justified, two justified, three, four, five - and that's it. The customer believes, trusts and brains do not drink.
The client wants results first and foremost. If you justify your decisions, prove and explain, and bring specific results, they won't touch you and let you work in peace :)