Why are pages at level 3 not relevant?

Question

Search Engine Optimization

Hello everyone, please tell me, such a problem, pages by type

https://kibercentre.ru/servis_apple/remont_iphone_xs_max/zamena_display/

not relevant when viewed in "TOPVisor" http://joxi.ru/KAx0BoPtKM90vA

Apparently because of this they go behind the TOP30.
Tell me what could be the problem?
The structure of the site/pages is correct, all meta tags are correct.

Answer 1

Because you gave the URL of the pages and the request in the example, then you can parse it in detail.
Promotion region, as I understand
it
: Moscow too many occurrences of the key
Note: this is a probable reason, double-check by comparing the number of direct occurrences on the pages of competitors for this request (only upload the TOP-10 on request through services, not personalized issuance)
What to do
Reduce the number of direct occurrences of the key, now there are 3 of them ( Breadcrumbs, H1 and 1 in the text):

1. in H1 write "iPhone XS Max display replacement" (i.e. name in Cyrillic)
   
2. remove the direct entry from the text completely, for example, replace it with "replace the display"
   

After editing, send the URL of the card for reindexing.

At the same time, it should be understood that the proposed edits assume that there are no other "general" reasons for changing the relevant one, for example, the presence of internal duplicates of both pages and the content on them, or poor technical optimization.