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Which domain to choose for the company?
There is a firm like "K Architects", you need to select the domain
k-architects - a hyphen is not desirable (it will be difficult to type)
karchitects - the domain merges and reads incorrectly
Which name is better?
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Do two) In the course of the work of the site, you will figure out which is better)
I would generally take www.karch.ru (karch or karch) it’s convenient to name it, it’s convenient to understand.
And in principle it will be clear what the reduction is from.
The domain name does not necessarily have to match the name of the organization.
There are, of course, extremes (for example, the network of pawnshops "Aurum" on the domain foton161.ru :)))
For example, we had clients, "Exhibition on the nose" and the domain was bought by vystavka-na-nosu.ru (and a few more similar) . When we were making a website for them, we bought them the vvnn.ru domain - it's much easier to remember and dictate.
You can use some general words, something from the type of activity, something from the region.
But if I were to choose between the two options in your example, I would choose the option with the hyphen. But just in case, I would also buy the option without the hyphen.
in the modern world, no one will type your domain in the address bar.
people search in Google Yandex for the name of the company and follow the first link
And that's what's stopping right now, to buy these domains and sell you more expensive :) ?
Actually think of something else. The main thing is that it would be possible to dictate it to someone on the phone and they understood you there.
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