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What to learn in internet marketing?
Good day. Advise how to start studying Internet marketing.
I am not a marketer by education, but I want to try to study this area on my own. Is it real?
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Start with Internet Marketing . I never became a marketer and cannot evaluate the effectiveness of the book, but it is written in an interesting, understandable language. Impression is a great book for a beginner.
The target audience and only the target audience. Where is it located, what does it read, what does it write, what does it want, what does it lack. That's all marketing
There is a hardcore offer!
You go to seohu, a warehouse or somewhere else (select courses in public).
Download a bunch of courses and read them voraciously!
And so a month (if you know how to quickly absorb information). Then practice. And hop - you are already well versed in many basic areas.
And then it remains to polish knowledge, find something new, put tests, etc.
PS But be careful - there are a lot of "garbage" information courses (see specific reviews (including reviews for other courses), evaluate the author, etc.).
Good luck!
Try reading up on email marketing first. There, the general principles are the same everywhere, it is quite easy to understand them in letters.
You can read it here: habrahabr.ru/company/witget/blog/241163
Also look at Yandex Metrics or Google Analytics to understand what data you can operate on.
study cases
for example, www.youtube.com/watch?v=mIsz9AvSFwI
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