What is the scheme for consulting services (psychology, lawyers) to close leads?

Question

Business Informatics

Hello everyone
There is an idea to open an online psychological consultation service. I know it's an old idea, but still. Interested in the scheme by which such services close leads.
Those. writes a lot of people, a psychologist (lawyer) conducts some initial consultation, and then begins to motivate the client to purchase a paid consultation. And it is obvious that not such a large number of people will want to do this. And the time of a psychologist (lawyer) is also expensive to advise "dead" options.
No one will tell you the scheme of how to properly lead clients and abandon unpromising ones? At least in general terms?

Answer 1

Contact a similar service and see how you will be processed for a paid consultation.

Answer 2

Hello,
I conducted an express study of this issue for you - I went through a number of sites, studied their proposals, as Konstantin Nagibovich recommended (hello Konstantin, glad to see you).
The principles of the service, let it be psycho-help, depends on the purpose for which you want to use it. So far I see two options:
The first option , when such a service is done, for the bait to paid services, but you have already mentioned this option. Here the logic is to collect as many clients as possible, find a loophole in their question and invite them to their "clinic", perhaps even frightening them in advance. This is suitable if you have such a clinic or you have united a group of clinics and advertise their services along the way.
Second optionwhen the service itself generates income from the functions it performs. What I mean. The service gathers a community of psychologists who take part in the answers, much like here with experts. Further, visitors with problems or simply who have no one to talk to begin to ask questions. You can set free or paid. Free - it’s not a fact that you will receive an answer, the service warns about this in advance, but for a paid answer it will definitely be and, even, probably, detailed and useful. Here is an incentive for a client who cares about the answer - it is better to pay and be sure. I think the price is reasonable, did not check.
According to this model, you can gradually tighten the approach described at the beginning.
In any case, you should first think very carefully about the need for such a service and your ability to implement it. After all, a lot of organizational variables are tied here: attracting visitors is not the very first task; competent specialists who will answer questions; site development; through whom and how to promote, etc.
I hope I managed to answer your question. Good luck!