What is the best way to advertise an iOS app?

Question

Marketing

Yesterday my app finally appeared in the AppStore. I have already done advertising among my friends, there are 30 ratings of 5 stars, now we need to increase the number of downloads. What are the best advertising methods/services in terms of price/quality ratio that you know and use?

Answer 1

Type "digest/news/best photo apps" into Google, mark the most popular and readable magazines, and agree on posting articles on them. As an option.

Answer 2

In short, the answer will sound like this - yes, PR and publications are ok, but now this is already extremely small in order to receive installs constantly and on the stream.
Depending on which market your product is aimed at - Russia or English-speaking countries, you can choose a source for traffic. For Russia, there is a large amount of advertising in Mytarget.ru, for most countries outside of our country I recommend Facebook. But! If you know little about the promotion of mobile applications, then I would contact the agency. So that they do installations, and you improve the product.