What is an easy way to monitor the information space?

Question

Search Engine Optimization

For course work, you need to monitor the online store, internal and external environment

Answer 1

Hire someone.

Answer 2

Should monitoring be done in terms of web analytics?

Answer 3

Find a store that has open traffic analytics + data from PageRank services. From there, you can get a lot of useful information from the audience. External environment - position on Yandex. Market, main competitors, indirect competitors. Internal environment - a market segment, a list of goods, promotion methods. That's monitoring for you.
I hope the answer was helpful to you!

Answer 4

+ systems for monitoring references to this store in social networks (Reputation management) - you can take the same babkee.ru - good for free