What content to warm up the audience in the group for loyalty?

Question

SMM

Good night Toaster.
I wonder what kind of content should be in a group from a web studio to constantly warm up the audience?

Answer 1

Start from an interesting audience (accordingly, it all depends on the cost of the studio's services, well, I think you know your audience).
If your target audience is younger, photo-video content on the subject (80%) and entertainment (20%) will come in. Interactive stuff and contests are also quite suitable.
If the target audience is older, the content is a little more serious. But from experience - the consumer does not like serious research of the web industry, the consumer is looking for answers to burning questions. That is, in the articles immediately write the benefits both from reading and from cooperation with you (if you want to screw up self-promotion). Roughly speaking - articles like "where to get clients in a crisis" with a description of the methods of Internet marketing and a link to "but we know how to do this, call us" x))

Answer 2

According to statistics, in the group I have more sits from 21 to 27. Is this a young or already old audience?))