What can you offer to a customer who does not have a ready-made layout?

Question

Layout

Hello.
I have a question about layout templates for various topics for developing under popular CMS.
For example, a customer came to me to develop a simple website about his IP. The theme can be different: sports equipment, gym, bottles, gift wrapping, building materials, etc.
The development is carried out in the lower price segment, so there is no question of making a unique design and layout. Unprofitable.
And now the client knows for sure that the site will have 6 sections. Basic information in them. And he has company logos. All.
The client does not even know what his site will look like. He expects from me what I will offer him in this matter.
How do you deal with such situations?
Do you show him a list of finished layouts? For example, at wrapbootstrap.com. And after the client has chosen the layout, do you agree on the details: the color of the header, fonts, footer, the removal of unnecessary details, etc.?
Share your experience and opinion, dear freelancers.

Answer 1

https://codepen.io/topicstarter/pen/gKbxEO these are diamonds .... and arrows ... you can do everything on svg there ...

Answer 2

When I first started, I made websites for nothing, the situation is about the same. I drew a sketch of the layout on a piece of paper in front of the client. I talked about the elements, if he got lost or didn’t care, then everything is simpler - I picked up some free template or just a layout that suited the style of the logo (if it’s color) or what I like at a certain moment and it seems to me that will be appropriate, then he took it.
I never offered several options - I chose only one, but with possible non-global finishes, add / change something somewhere.
Why didn't I show a few - here I have already been burned, and more than once:
1) The customer does not know what to choose from the offer. Starts tossing between options.
2) The customer wants the first to have a part of the second, or even the third and fourth, and there the layout is different, different libraries, it’s practically necessary to make up a template from scratch. Not beneficial.
3) Personal waste of time on the selection of several suitable options, especially when thoughts do not come into my head how it should look :)
As for showing some resource with ready-made layouts, this is masochism. I also practiced this, but quickly refused, because the client chooses something super duper, heaps of elements, in terms of information blocks, widgets, etc. ... but there is nothing to fill, okay, you have 6 more sections, but it happens that in addition to The customer cannot give the address and telephone number of the organization, but he chooses the template for some large information resource, and removing all the "extra" blocks, the template begins to turn into a complete UGE :) Or he looks at the site and it turns out as in paragraph 1.

Answer 3

The right decision is to stop working in this price segment.
Hemorrhoids nemereno, zero money, zero useful experience.

Answer 4

Hello, as Dmitry Entelis said above , working in the low price segment is terrible, try reading my blog to gain confidence and understand that all the limitations are only in your head.
The answer resulted in an article, especially for you https://goo.gl/sVnE29