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What advanced targeting conditions can you try to set for a weight loss fitness program?
What could be tried to promote such a product?
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Collect statistics from those who visit you and target based on it
If you have a portrait of the target audience, then everything is simple. If not, then you need to make a mind-map of the portrait of the target audience.
Having a portrait of the target audience - to gather an audience through a cerebro-target.
I love fitness topics. You have everything very millet.
An excellent tool is advertising by GEO in Yandex Direct by Polygons.
Here is the video "GUIDE on types of targeting and working with semantics for media networks (YAN and GMS)": https://www.youtube.com/watch?v=3zf56g5Owlk
It understands GEO targeting and you will find a lot of other useful things.
In short, you select buildings with fitness rooms in your city - collect an audience of those who regularly visit and voila. Advertise on them some kind of promotion, free lesson, exclusive offer and other offers.
And this is just one of the ways, and there are a lot of them.
Good luck!
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