Subdomains or subpages for a geo site?

Question

Google

Good afternoon,
There is a site with a core like "city service" for Russia (for example, "vologda barbershop"). The core is large, almost all cities of Russia (1200 units in all regions), one service.
Which website structure is best for SEO?
1. vologda-region.site.ru/vologda/
2. site.ru/vologda-region/vologda/
3. site.ru/vologda/
In case 1, you can specify the region in Yandex.Webmaster, in the others not.

Answer 1

because a site under the Russian Federation, and the main search engine is Yandex, I recommend doing it on subdomains.
The main advantage of a subdomain is that you can set its region in Yandex Webmaster and it will rank higher than with Russia.
For Google, I would choose subfolders.

Answer 2

From the point of view of NOT SEO, I will speak out - if you have both regions and cities, then designing a system under the site.ru/vologda/ URL is not very practical, IMHO. The fact is that in the future, it may be necessary to output according to the "service region" principle, this is the site.ru/vologda-region/ URL . This page will contain all the services of the region and a list of cities in the Vologda region, having failed in each of which it will be possible to make a selection already by city, i.e. by url site.ru/vologda-region/vologda/

vologda-region.site.ru/vologda/

I am also interested in this question. I don't understand why so many websites do regionalization on the basis of a third-level domain....

Answer 3

For SEO, there is no difference, you can see this by reading Google's recommendations on multilingualism. In Yandex, the situation is the same, it will be a separate domain, subdomain or folder - it doesn’t matter

Answer 4

For SEO today, there is no difference what the URL will look like.
The content itself is important and how it matches the request from "barbershop vologda"

Answer 5

Sub directories