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Should I develop mobile apps for Android/iOS/Windows Phone with RAD Studio XE7?
There is very little information about this on the official website and on the Internet in general, but the official videos fascinate with the possibilities of the environment.
What are the pros and cons of developing in this environment?
How do Apple and Google feel about publishing applications written with RAD Studio?
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cons of development in this environment?
Google definitely doesn't care what environment you write the application in - even in a notepad. It is better to develop in that for which there are the most manuals, community and help. Especially for beginners.
You can even develop on ready-made resources without writing code. But if you want to make a product of high quality, namely without any code generation, then it is better to write in the language required by the Platform itself. But if you want to make a product with maximum speed, then use third-party systems such as Xamarin or PhoneGap.
I will answer on Android. The native prog language for Android is JAVA. The java machine itself on android executes the compiled java bytecode. With 3 (sort of) versions of Android, the NDK appeared. Programming through the NDK allows you to write programs for Android in almost any language. But personally, I didn’t like it, because everything is done through a wrapper and for a normal programmer it will be a perversion. I write in Java and I'm not overjoyed.
As for universal developments, there are professional frameworks like Unity. A program is written immediately for a couple of platforms. But it's all paid.
And Embarcadero IMHO does some of the development for an amateur. Play around.
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