Is there a basic TOR for SEO text?

Question

Search Engine Optimization

Basic requirements for keywords, uniqueness, headings, water, structure (subheadings, lists), etc.

Answer 1

Certainly. I take this as a basis https://yadi.sk/i/QAOwuvHXjLM8m
The most important thing is that you have a list of keywords for which you need to sharpen the page and get the copywriter to ensure that the text is not oversaturated with keywords. And set the task for the copywriter to have at least 1-2 key queries in the first 100 words of the text. This is perhaps the most important thing.