Is the .media domain zone worth it?

Question

Search Engine Optimization

I plan to create an information project + part of the project will be allocated for the media. Is it worth taking .media or is it all from the evil one and is there nothing better than ru and com?
Are there any real cases and studies about promotion in new zones?

Answer 1

All domain zones for search engines are the same, except for free ones, perhaps. So, if you like it and are ready to overpay a little - take it safely!

Answer 2

Prices for domains in generic zones jump along with the dollar and the mood of the domain zone coordinator. Therefore, I recommend considering them only in the following cases:

• beautiful addresses suitable for your project in the ru zone are already taken;
  
• the name of the zone is included in the semantic core of your project ( centr.expert, create.site, katalog.online ).