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AdNahim2015-12-01 13:56:02
Yandex
AdNahim, 2015-12-01 13:56:02

Is it possible to get the name of the Yandex.Direct ad the user came from?

Good day.
Is it possible to get the name of the Ya.Direct ad from which the visitor came to the site?
API looked. Apparently, you will have to sit down tightly for it)
Direct is configured on a different user. As I understand it, before starting work, you need to register the application? + some developer login) Is this required from the user login on which the direct hangs?
There was also an idea to process referer , but apparently this is not a particularly correct solution.
I would be grateful for any hints in this regard.
Thank you.

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2 answer(s)
Y
Yuri, 2015-12-01
@alexanderkx

You need utm - direct tags and macros
https://yandex.ru/support/metrika/reports/tags.xml
https://yandex.ru/support/direct/statistics/url-ta...

G
Galina Kuznetsova, 2019-06-26
@web-infodonsk

If you want to view information on the ad the user came from in Yandex.Direct, all you need to do is go to the Report Wizard and select the "Ad #" section. Thus, you can see which ad was shown for each key.
If you need to find out this information about a user in Yandex.Metrica, then go to the report you need. Click the "Group" button, which is located immediately above the data table. Find the line "Yandex.Direct Ad" in the attribution you need, and add it to the report. 5d1343152486f222939322.png5d134315cbd0f364332699.png

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