How to test multiple text ads?

Question

contextual advertising

Hello! Wanted to clarify how to test multiple text ads? So that there is not one for all keywords, and not how many. I watched courses, they said that I needed to create several advertising campaigns. If it is logical to think, then this is a big drain of the dough :)))))) There are 600 keywords and 20 text ads.

Answer 1

It's just that the question is formulated in such a way that few people understand what it is about.
If you need to test multiple ad variations, then create multiple variations for every single keyword in the ad group. Then, according to the statistics, you can see the result. If CTR is important, then the system will automatically show the ad variation with the higher CTR more often.