How to promote an online store in the province?

Question

Marketing

Good afternoon, a friend recently opened an online store in Petrozavodsk, the question arose about promotion, tell me the best options. The key point here is that there is not much money for this.
Thanks in advance.

Answer 1

The partner. Let the users spin themselves. And you don't need money.

Answer 2

Print 10,000 A5 stickers on paper that breaks when torn off. The cost is about 10,000 rubles. And post it all over the city.
Alternatively, arrange to put the stickers in the local newspaper.

Answer 3

Try contacting Biglion. He works in Petrozavodsk.
Of course you won’t earn money, but promotion is provided.
And yes, with opencart you suffer in terms of SEO

Answer 4

Is there an advertisement in elevators in Petrozavodsk? if there is, then you definitely need to be placed there, if not, then here is another option that you should think about.
and you need to place it with an advertisement like: “decided to buy in a store? check first in our store! suddenly cheaper?!

Answer 5

Let me ask you, where does the word "Supinmarket" come from? :)
1. Local weekly newspaper ads.
2. Word of mouth.
3. Creating a widget for Yandex, a frequently updated group in vkontakte.
4. Slipping leaflets into advertising racks of "thematic establishments", such as: children's toy stores, tailoring salons, sewing and modeling mugs :). Well, you get
the idea... 5. Lose business cards in the right places.
But do not try to stick it on the walls in places not intended for this!

Answer 6

Will an online store be relevant in the province?

Answer 7

Depending on what the target audience is: if the entire population is advertising on TV, in a newspaper, on banners; if the circle is limited, spread the same leaflets to the target audience.
Another option is to post ads on bulletin boards near the entrances - people go home and are more likely to tear off a piece of paper to immediately look.

Answer 8

In local newspapers. Answer - it works!

Answer 9

The flow of customers can be provided to you by Yandex.Market, Torg Mail.Ru and other trading platforms. The main thing is that the client is not one-time for you, then word of mouth will work well.

Answer 10

When promoting online stores in the regions, the content (uniqueness of texts) and site structure are of key importance. How you can move a store in regions without a link budget is well described in the case .