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Kalombyr2019-01-17 11:54:08
Copywriting
Kalombyr, 2019-01-17 11:54:08

How to look for copywriters (or who?) to describe the product?

Greetings!
In general, I can’t find a contractor to fill out product cards.
The problem is that you need 500-1000 characters without any SEO troubles and other things, just a lively beautiful description, BUT I already went through 5 copywriters and the result is just marketing game (although I point out that SEO and marketing are not needed, we write for people) . Even he himself wrote and gave out what was needed as an example - it does not help. Before that, I was looking for freelancing - maybe it's worth going to the copyright exchange?
In general, maybe for this task you need to look for someone else (what is the name)?

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2 answer(s)
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Dmitry Dart, 2019-01-17
@Kalombyr

The problem is that you (judging by the description) want plain, beautiful human text. It can be written for 1-5 products, but if a copywriter needs to write dozens, and sometimes hundreds of such descriptions, then it is difficult to maintain humanity.
Beautiful is subjective.
Advice: give them all the same formal signs by which to evaluate the text, forbid, if necessary, specific speech turns. It’s easier to say in fact what’s wrong with the text, and not just ... it’s not beautiful)

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lofka245, 2019-01-21
@lofka245

Hello. And could you show your own example of what you want, and the texts of copywriters, in order to understand how you should definitely not do it? And of course, the product and requirements. Contact e-mail [email protected]

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